BWT ALPINE FORMULA ONE TEAM BRINGS ON BOARD MSC CRUISES AS A PREMIUM PARTNER

World-leading cruise line MSC Cruises has joined forces with BWT Alpine Formula One Team as a Premium Partner for 2025 and beyond. 

A Global Partner of Formula One, MSC Cruises now further expand their dedication to the pinnacle of motorsport by teaming up with BWT Alpine Formula One Team. The collaboration between the two organisations provides another significant boost in the team’s growing partnership portfolio.  

MSC Cruises will feature prominently on the 2025 car, the A525, which will be unveiled at the F175 Launch at the O2 Arena in London on 18 February.  

The connection between BWT Alpine Formula One Team and MSC Cruises is most visible in the way both the cruise liner and motorsport industries operate. Collaboration, skill, expertise, and precision teamwork behind the scenes and constant high standards are key values to achieve operation. 

Competing in design and against the clock is only possible thanks to innovation and team collaboration which are both paramount in the operations of BWT Alpine Formula One Team and MSC Cruises in high-end performance and delivering premium experiences. 

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About MSC Cruises: 

Headquartered in Geneva, Switzerland, the privately-owned MSC Cruises is the world’s third largest cruise line and the market leader in Europe with a strong and growing presence in North America.  

A global cruise brand with 22 modern ships offering cruises across five continents, guests can visit more than 100 countries worldwide with more than 300 destinations, making unforgettable memories and enjoying the finest hospitality. 

For more information visit www.msccruises.com/int  

About BWT Alpine Formula One Team: 

 
BWT Alpine Formula One Team competes in the FIA Formula One World Championship with Grand Prix race winner Pierre Gasly and Formula 1 rookie Jack Doohan, under the leadership of Team Principal Oliver Oakes and Executive Advisor Flavio Briatore. The team, bought by the Benetton Family in 1986, was moved to Enstone, Oxfordshire, in 1992 where it is still based today. Renault bought the Italian-run team in 2000 and rebranded as Alpine F1. The team has a winning legacy, having won the Formula One World Championship seven times, including the Drivers’ World Championship (1994, 1995, 2005 and 2006) with Michael Schumacher and Fernando Alonso, and the Constructors’ World Championship (1995, 2005 and 2006). The team’s most recent triumph came at the 2021 Hung arian Grand Prix, the 50th victory overall. The team finished the 2024 season strongly with two podium finishes and ended the year sixth place overall in the Constructors’ Championship.